This course is aimed to target those people who are gainfully employed as well as students who wish to acquire professional skills in PR. Subjects covered :Campaign Planning & Control, Strategic Marketing Management, Financial Management, Management Theory & Practice, Project. Associate Degree in Marketing is awarded after completion of the graduate Diploma Level and a Final assignement. This award is equivalent to the Higher National Diploma (HND). Associate Degree in Communication Studies qualification is awarded after completion of the Advanced Diploma level and a final assignement. Full tuition payable termly in advance Kshs. 28,800/-. Pay Kshs. 26,800/- termly and save Kshs. 2000/-. Exam body ICM.